ImperialDragon wrote:
Can someone please explain the significance of slot providers using a launcher that isn’t their own? e.g. BTGs being launched by SG. I thought it was better when the providers used their own launchers e.g. BTG used BTG’s own one. Mix-and-matching I think just confuse the punters.
Three reasons. In order of important…
1 – Cost. Having a team doing solely integrations costs you about 100k a year minimum.
2 – Time – It takes about 3-10 weeks to do an integration to a new casino or platform of casino (i.e EveryMatrix, Nektan, or ours) Times this by however many caisnos want you… takes time.
3 – Selling it. YOu need stands at conferences (50k+), sales teams (200k+), Account managers (100k+), merch (50k), marketing (300k), sponsorship of things (200k) the list goes on.
SO they cut all of this out by using another companies Platform or RGS (Remote game server) to do the work. BTG could sell direct to casinos at high market pricing, about 12-14% of the casino net profit. But they take deals with SG/NYX/Relax/Microgaming at 9% to save time, money, effort, and increase the money they spend, and the time they spend on, game and mechanics/maths.
Hope that helps.