It is going to be around double that amount of participants for a successful campaign. It sounds a lot but there are over 600 eligible teams – i need an average of 60 per team i’d imagine, when you say it like that, it sounds a whole lot more achievable doesn’t it?
As i have said from the start, it is a business venture and i 100% intend to make money fro it for myself, i don’t think i am going to be doing too much of that for the first campaign as i am building it from nothing, i need to invest plenty in brand awareness, i intend to throw a lot of money back in to grass roots football and get the logo throughout the whole of the non league, i want it as well known as sky sports saturday by the end of the first campaign.